Resident Tourism Sentiment Survey

Thank you for taking part in this survey!

The Town of Midland is committed to understanding how residents feel about tourism in our community. Your feedback will help shape tourism planning and decision-making going forward.

This short survey, hosted by Georgian College on behalf of the Town of Midland, takes approximately 10 minutes to complete. The survey focuses on your perceptions and experiences related to tourism in Midland.

Participation is voluntary and you can skip any question, with the exception of four questions that determine survey eligibility, routing, or prize draw entry as these require a response in order for the survey logic to function correctly. You may stop at any time, but once submitted, responses cannot be withdrawn. Survey responses are anonymous and will be reported in summary form only. Data will be stored securely at Georgian.

The survey will remain open until July 26, 2026.

As a thank you, you may choose to enter a prize draw at the end of the survey for a chance to win a grand prize package valued at $1,000. The prize package is made up of $50 gift certificates from participating Midland businesses, including: The Arch Steakhouse, Boathouse Eatery, Boulangers Midland City Bakers, Dino’s, Elegant Gourmet, Farm 2 Door, Fresh Baked, Grounded Coffee Co, Let Me Be Frank, Lily’s Italian Eatery, Meatland, MegaMindful Restaurant and Cafe, Métis Fish Market, Minji’s, Mom's Restaurant, Operation Grow, Rani Sa, RoyalTea, Test Batches, Zanca.

Members of Town Council as well as Town Staff who reside in or own property in Midland are encouraged to participate in the survey, but are not eligible to win the prize. Entry is limited to one per person; duplicate entries will be removed. Your contact information will not be linked to your survey responses. For full contest rules, click here.

If you experience technical issues, please contact Georgian’s Research and Innovation department at [email protected].

If you have questions about this survey, please contact the Town of Midland at [email protected]

Notice of Collection
Georgian College is compliant with the Freedom of Information and Protection of Privacy Act (FIPPA), 1990, and endeavours to treat your personal information in accordance with this law. The personal information requested on this form is collected under the legal authority of the Ontario Colleges of Applied Arts and Technology Act, 2002 and in accordance with Sections 38(2) and 41(1) of FIPPA. The information provided will not be used for any purposes other than the tourism planning and evaluation in the Town of Midland.Mom's Resta

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